BRANDING A GENERATIONAL
DRAINAGE COMPANY
Luft & Sons Farm Drainage, renowned for its agricultural expertise, offers comprehensive services including drainage system design and installation. Despite their proficiency, the company faced challenges with their online presence, characterized by complexity and outdated elements, hindering effective communication of their values and services. To address this, a strategic overhaul was implemented to revamp their website, enhance user engagement, and establish a clear brand identity.
SOLUTION
The primary solution involved creating a professional and visually appealing website showcasing Luft & Sons’ services and expertise. This included crafting clear and concise content, integrating high-quality images and graphics, and implementing practical features such as contact forms and a dynamic blog. Additionally, SEO optimizations were made to improve visibility, while strategies were devised to attract investors and expand the company’s reach in untapped markets. Through these efforts, Luft & Sons aimed to enhance user engagement, drive brand awareness, and secure larger projects to fuel growth.
THE RESULTS
Since implementing these solutions, Luft & Sons has experienced remarkable success, bolstering their online presence, establishing a distinct brand identity, and expanding into new markets. Their revamped website has attracted a steady stream of visitors, while strategic initiatives have diversified revenue streams and secured larger projects. With a loyal customer base and strong social media engagement, Luft & Sons is poised for continued growth and leadership in the industry.
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JUNIOR GRAPHIC DESIGNER
DESIGNING A DIGITAL BRAND EXPERIENCE
I was lucky enough to work with the good people at EliteEyeCare to improve the visual appeal and functionality of their website.